Brochures and catalogues are essential sales tools that showcase your products, services, and brand story in a tangible, professional format. PrintsWallah offers complete brochure and catalogue printing services - from bi-fold and tri-fold brochures to saddle-stitched booklets and perfect-bound catalogues. Choose from a range of paper stocks, finishes, and binding options to create print materials that leave a lasting impression on your clients and partners.
Brochure and catalogue printing serves as the cornerstone of corporate marketing collateral in India. Despite digital transformation, printed brochures remain essential for trade shows, client meetings, product presentations, and reception area displays. The Indian corporate printing market -encompassing brochures, catalogues, company profiles, and annual reports -is valued at over ₹4,000 crore annually. From a 4-page bi-fold introducing a startup to a 200-page product catalogue for an industrial manufacturer, PrintsWallah produces the complete spectrum of multi-page printed materials across 20 cities with consistent quality and competitive pricing.
Brochure types are defined by their fold patterns, each serving different communication needs. Bi-fold (single fold creating 4 panels) is the most common corporate brochure format -clean, professional, and economical. Tri-fold (two parallel folds creating 6 panels) maximizes content within a compact DL-envelope-compatible format, ideal for service descriptions and product overviews. Gate-fold (two panels fold inward like gates) creates a dramatic reveal effect, popular for luxury brands, real estate projects, and new product launches. Z-fold (accordion pattern) works well for sequential information like step-by-step processes, timelines, and maps. Roll-fold (each panel folds inward progressively) suits corporate profiles and event programs.
Catalogue printing involves multi-page booklet production in two primary binding methods. Saddle-stitching uses wire staples through the spine fold -economical, clean, and suitable for catalogues up to 64 pages on standard paper. Perfect binding uses a flat glue spine (like a paperback book) -professional, book-like appearance suitable for catalogues from 40 to 400+ pages. Additional binding methods include spiral/wiro binding (lies flat when open, ideal for reference catalogues and technical manuals), case binding (hardcover, for premium annual reports and coffee-table catalogues), and French fold (sheets folded twice for a thick, luxurious feel).
Paper selection for brochures and catalogues impacts both visual quality and perceived brand value. Inner pages typically use 130-170 GSM art paper (matte or gloss coated), providing excellent color reproduction and a professional feel. Covers use heavier 250-350 GSM art card, often with lamination (matte for sophistication, gloss for vibrancy, soft-touch for luxury). Uncoated papers (100-170 GSM offset/bond) create an organic, artisanal feel popular with eco-brands, luxury hospitality, and creative agencies. Specialty papers -textured, metallic, translucent, recycled -add unique tactile dimensions but cost 2-5x standard stocks.
Color management in brochure printing requires meticulous attention because brochures are often viewed at arm's length where color inaccuracies are immediately noticeable. PrintsWallah uses ICC color profiles calibrated to our Heidelberg and Komori presses, Fogra 39/51 standards for proofing, and X-Rite spectrophotometers for press-side color verification. For brand-critical jobs, we provide certified digital proofs (Fogra-certified) or printed press proofs (actual offset sample from the press) at ₹2,000-5,000, ensuring color accuracy before the full run proceeds.
Corporate company profile brochures are among our most frequently produced items. A typical 8-12 page corporate profile includes: cover with brand identity, company overview/about us, mission/vision/values, products/services portfolio, infrastructure/facilities, client list/testimonials, team/leadership, and contact information with office locations. PrintsWallah's design team creates corporate profiles from scratch for ₹8,000-15,000 (design only) or provides integrated design-and-print packages starting at ₹18,000 for 200 copies of an 8-page A4 profile on 170 GSM art paper with 300 GSM laminated cover.
Product catalogues require specialized layout skills to present large numbers of products attractively with consistent formatting. PrintsWallah handles catalogue production for manufacturers, distributors, and retailers with product counts ranging from 50 to 5,000+ SKUs. Our catalogue production workflow includes: product photography (studio and on-location), image editing and color correction, layout design with product grid templates, data integration from Excel/ERP systems, proofing cycles, and final offset printing. A 48-page A4 product catalogue with saddle-stitch binding costs ₹35-70 per copy for 500 copies, or ₹20-40 per copy for 2,000+ copies.
The digital-print hybrid approach maximizes brochure effectiveness. While the physical brochure delivers tactile brand experience, integrating digital elements -QR codes linking to video demos, AR triggers for interactive product views, NFC tags for instant contact exchange, and personalized URLs for tracking -bridges print and digital marketing. PrintsWallah helps clients design brochures with these hybrid features, increasing engagement by 40-60% compared to print-only approaches. Every brochure we produce can include unique QR codes and trackable short URLs for measuring print marketing ROI.
